Stories Stick

“If you don’t have a story, you don’t have a way to persuade people”.

• Michael Lewis

If people wanted a bunch of facts, they’d Google them. Facts don’t stick in people’s brains and linger in their memory days after they read them. Stories do. ¹

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1. I Earned $100,000 From Writing Using Simple Strategies Very Few Writers Are Willing To Share. ↩